ASHA Learning Pass

Live broadcast (one-time viewing only): Thursday, October 9, 2025, 1:00–2:00 p.m. Eastern time

Last chance to sign up: October 9, 2025, Noon, Eastern time

Can't participate in the live broadcast? Check out the on-demand version, available through the ASHA Learning Pass subscription or as an a la carte purchase.

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Description:

This webinar will explore the reasons to start an audiology practice, common pitfalls, financial and legal considerations, marketing strategies, and essential resources. The speaker will also discuss how to strengthen leadership and operations in an existing practice using the entrepreneurial mindset and the same strategic focus used for starting a practice.

Learning Outcomes
You will be able to:

• Assess motivations for starting an audiology practice
• Describe common errors people make when starting a practice
• Take the first steps to start a practice
• Apply the principles for starting a practice to strengthen an existing practice

Contents

• Intro (5 min)
• Motivations (10 min)
• Self-Reflection (10 min)
• Common Mistakes (10 min)
• Business Plan (10 min)
• Other Considerations (5 min)
• Manufacturers (5 min)
• Q&A (5 min)

Presenter Information

Dr. Joseph Motzko, AuD, CCC-A, is a clinical audiologist at Hearing Life, a Demant company. Prior to Hearing Life, Dr. Motzko worked for The Hearing Center of Northeast Pennsylvania, where he established new audiology clinics. Dr. Motzko has taught graduate courses in audiology practice management, implanted devices, professional ethics, cultural diversity, and research methods. Dr. Motzko's professional interests include practice management, business analytics, and professional ethics.

Disclosures:

• Employed by Hearing Life, a subsidiary of Demant
• Salary and commission from the sale of hearing devices
• Financial compensation from ASHA for this presentation

Assessment Type

Self-assessment—Think about what you learned and report on the Completion Form how you will use your new knowledge.

To earn continuing education credit, you must complete and submit the learning assessment within 5 days of watching the live webinar, or , whichever comes first.

Program History and CE Information

Live webinar: October 9, 2025
1:00–2:00 p.m. Eastern time

On-demand webinar: October 11, 2025–October 11, 2030